Emerging Products & Youth
Emerging nicotine products are shaped by fast product cycles, digital promotion, and youth-oriented narratives. This page focuses on why young people remain a central target, how policy can fall behind, and where GGTC resources can support stronger advocacy and regulation.
Youth advocacy focus
Regulation is stronger when youth-targeted tactics are identified early and answered with credible policy action.
Resources
Explore related resources
Browse publications, media, and practical materials connected to emerging products and youth.
Other Priorities
Explore other policy priorities
Tobacco Industry Interference (Article 5.3)
Protecting policy from tobacco industry influence at national and global levels.
Tools: GTI · Handbook · COI Screening
Liability & Accountability (Article 19)
Legal and administrative mechanisms for cost recovery and industry accountability under Article 19.
Tools: Article 19 Hub
Environment & Tobacco Waste (Article 18)
Aligning tobacco and plastics policy while addressing product waste and environmental harm under Article 18.
Tools: Env. Cost Calculator · STPA · Fact Sheets